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How Salesforce Built Success at Scale - Joel Martin

April 8, 2016

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The importance of an effective customer success program in a subscription-based model goes without saying, success = renewal. While renewal revenue is real money, success organizations are typically viewed as a cost centers, continually asked to do more with less. As a result, Salesforce has made building a scalable success program a top priority. With over 15 years of development and refinement, we have used experimentation with different technologies, tactics, and engagement strategies to help our customers succeed at scale.

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