The Importance of Customer Success in a Down Econonomy
The current funding slowdown means the end of new customer acquisition at all costs. Rather than aggressive acquisition and high burn rates, investors are now looking for strong customers and efficient revenue growth. Subscription companies can survive (and even grow) through the down economy by becoming strategic about their existing customer revenue. Check out this on-demand webinar featuring the CEOs at MindTouch and Totango as they discuss the new funding environment, the opportunity with customer success, and best practices for cost-effective ways to grow.