A CEO's definition of Customer Success

June 16, 2015
Jeff Erhardt, CEO of Wise.io, explains how Customer Success, like Big Data, has taken on a lot of different meanings. He shares what he sees as the fundamental definition: proactively ensuring your customers are happy at every point in the lifecycle you’re touching them, even before they become a customer. It’s a full-company activity from Day 0 with all functions sharing customer data. About Totango: Totango is a customer success platform that helps recurring revenue businesses simplify the complexities of customer success by connecting the dots of customer data, actively monitoring customer health changes, and driving proactive engagements. Leading companies use Totango to reduce churn, grow predictable revenue, and maximize customer value over time. Learn more at http://www.totango.com
Previous Video
How to create a customer journey - Totango
How to create a customer journey - Totango

Need to drive value to customers, for this we can create an use a customer journey, with different stages s...

Next Video
The financial justification for Customer Success
The financial justification for Customer Success

Thomas Lah, Executive Director of TSIA, explains the viable reason for technology-as-a-service companies to...